How the tech titans plan to stay on top forever. At Amazon, "Day One" is code for inventing like a startup, with little regard for legacy. Day Two, in Jeff Bezos's own words, is "stasis, followed by irrelevance, followed by excruciating, painful decline, followed by death." Amazon and fellow tech titans Facebook, Google, and Microsoft have stayed on top by operating in Day One: Instead of hunkering down and protecting core advantages, they reinvent constantly. Living in Day One keeps them ahead of smaller, typically-nimbler competitors seeking to take them out. Through 130 interviews with insiders from Mark Zuckerberg to hourly workers, award-winning BuzzFeed News journalist Alex Kantrowitz reveals the culture, technology and processes the tech giants have developed to sustain success in a business world where no advantage is safe. An interview with Alex Kantrowitz, host of the Big Tech podcast writer of Big Technology, CNBC tech contributor and author of Always Day One.
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